Press conference. An effective way to showcase your company’s products and its future. But what is the information you would like to share with the public? Here is where you have to work on your purpose and make sure what you share will be the ways how your business operates.
Instead of the talking about products and services, would it increase followers and newsworthy subject if you were to talk about your company’s culture and beliefs? How about what you can do for your customers? Would that be a more effective news to share?
Here, at the company’s expo, we wrote and discussed about the 4 Pillars of Success – Personal and Business Success based on the Universal Principles of Gratitude, Aundance, Love and Compassion.
The press people loved the subject.